![](https://emailinnovationssummit.co.uk/wp-content/uploads/sites/7/2019/09/7286-1568182909-800x800.jpeg)
Speakers:
Driving Greater ROI with Deeper Personalisation
Date:
Wednesday, Oct 16, 2019
Time:
10:20 am
Room:
Creative 1
Summary:
One of the challenges when assessing new email technology is convincing the budget controller that it will deliver a great ROI against the KPI’s of the business. Liveclicker is dedicated to making all brands perform over and above their expectations in all campaigns where a deeper level of personalisation is relevant and engaging. Through a series of entertaining case studies Dave will reveal a selection of brand examples where in-depth targeting and testing has delivered their best campaigns to date.