Email Business Growth and Optimization

date:

Wednesday, October 16, 2019

Time:

2:45 pm

Room:

Creative 1

Summary:

People always wonder how to grow open rate or click rate in emails. However, at the end of the day, those metrics do not matter. What really matters is the total number of conversion and revenue. In this session, Tomas from Avast Software will show several case studies to present some of the best practices and advanced segmentation techniques to get better performing email campaigns.

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